Guarded Optimism

The Great Depression began in late 1929, hitting every sector of the economy -- but farmers were especially hard hit. As an agri-business, Bunton's Seed shared its customers' financial stress but weathered the Depression because of sound business practices.

A message in the 1935 catalog reflected new optimism:

As we issue our Annual Catalog this year, we feel more confident of the future. The marked improvement in business in 1934, particularly agriculture, gives us a brighter outlook for the coming year. We hope results in your line are likewise encouraging and that you will be more prosperous during 1935.

This year we celebrate our 10th Anniversary. Business methods and people may change over an expanse of 10 years, but our slogan remains the same "ONLY THE BEST." ... Each year we make tests and trials of new and improved varieties of seeds. When such varieties prove their merit we list and offer them to our trade -- not before. ...